Understanding Professional Printing: Explaining Digital, Litho, and Inkjet Processe

In the world of printing, there are three primary processes that dominate the professional industry: digital printing, litho printing (offset printing), and inkjet printing. Each method offers its own set of advantages and is suited to different types of print runs. At Dynamic Print, we understand the importance of choosing the right printing process for your needs, so let’s delve into the differences between these techniques and the best scenarios for each.

Digital Printing:

Digital printing is a modern printing method that involves transferring digital files directly onto various substrates such as paper, cardstock, or even fabric. This process eliminates the need for traditional printing plates, making it ideal for shorter print runs and projects that require quick turnaround times.


– Cost-effective for small quantities.

– Minimal setup time, making it suitable for on-demand printing.

– Variable data printing allows for customisation and personalisation.

– High-quality results with vibrant colours and sharp details.

Best Suited for:

– Short print runs.

– Personalised marketing materials like brochures, flyers, and business cards.

– Prototyping and sample printing.

– Variable data projects such as direct mail campaigns.

Litho Printing (Offset Printing):

Litho printing, also known as offset printing, is a traditional printing method that involves transferring ink from a plate to a rubber blanket, then onto the printing surface. It’s renowned for its exceptional image quality and consistency, making it a preferred choice for large-scale commercial printing.


– Consistent high-quality results suitable for intricate designs.

– Cost-effective for medium to large print runs.

– Versatile, accommodating a wide range of substrates including paper and cardboard.

– Pantone colour matching capabilities for precise colour reproduction.

Best Suited for:

– Medium to large print runs.

– Marketing collateral such as brochures, catalogues, and magazines.

– Packaging materials like boxes and labels.

– Projects requiring precise colour matching and colour consistency.

Inkjet Printing:

Inkjet printing utilises droplets of ink sprayed onto the printing surface to create images or text. This method is popular for its versatility and suitability for various substrates, including paper, canvas, and textiles.


– High-speed printing capabilities for rapid production.

– Cost-effective for both small and medium print runs.

– Excellent colour saturation and detail reproduction.

– Wide format printing options for large-scale projects.

Best Suited for:

– Small to medium print runs across various substrates.

– Large format printing such as banners, posters, and signage.

– Personalised items like photo prints and promotional merchandise.

– Short-run packaging and labelling.

At Dynamic Print, we offer a comprehensive range of printing services utilising the latest technology and industry expertise. Whether you require the flexibility of digital printing, the precision of litho printing, or the versatility of inkjet printing, we have the capabilities to bring your vision to life.

In addition, there are several other printing processes, for example Hot Foiling, which we are also experts in the use of. Our team of experienced professionals is here to guide you through the decision-making process, selecting the most appropriate method, or combination of printing styles, for your design and print run size.

For all your printing needs, trust Dynamic Print to deliver exceptional quality, reliability, and innovation every step of the way. Contact us today to discuss your project requirements and discover how we can help you make a lasting impression through print